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BMW Designworks Mouse

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Munich, 9th of January 2012. The collaboration of BMW Group subsidiary DesignworksUSA and Thermaltake has reached the next level. The design consultancy has developed a design concept for an innovative series of gaming accessories of which the first product, the Level 10 M Mouse, will be launched in spring 2012.

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As a Think Tank of BMW Group the design consultancy DesignworksUSA works for many industries with only one aim: to transfer design know how between cultures, markets and industries in order to come up with the most innovative, forward thinking and consumer oriented design solutions. In 2009 Thermaltake, the leader and innovator of pro-gaming computer chassis, for the first time partnered with the wholly owned BMW Group subsidiary. The studio had been tasked with the design concept of the Level 10 high end gaming tower. The result was a chassis which triggered off a lot of praise from the IT and pro-gaming world and many awards for its sheer revolutionary approach to computer housing. Now the collaboration continues with the expansion of the Level 10 experience to a range of gaming peripherals for Thermaltake´s e-sports division.

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Maybe "Design in Germany (or wherever), Made in China"

Like (almost) all Apple products.

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